Wednesday, January 26, 2011
Pizza News: DiGiorno's Pizza And Cookies Combo
DiGiorno's Pizza And Cookies Combo Is Watershed Moment In American Obesity
By Ben Popken on January 26, 2011 10:00 AM
DiGiorno is rolling out a new combo box that includes both frozen pizza and a batch of Toll House chocolate chip cookie dough. While you heat up your pizza, why not also make a side of cookies? The only thing this is missing is a side of lard dipping sauce. Yes, you would dip both products in it.
The company is also launching a Three Meat Pizza and Boneless Wyngz box, which somehow seems less offensive. Though, it should be noted that those are "Wyngz" with an asterisk as they are technically defined on the box as "white meat chicken fritters."
How did the cookies get in the box in the first place? Nestle owns DiGiorno and bought Toll House from Kraft recently. Your coronary embolism is their corporate synergy.